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- The Employee Left. Their Access Didn’t.
The Employee Left. Their Access Didn’t.
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How Jennifer Aniston’s LolaVie brand grew sales 40% with CTV ads
For its first CTV campaign, Jennifer Aniston’s DTC haircare brand LolaVie had a few non-negotiables. The campaign had to be simple. It had to demonstrate measurable impact. And it had to be full-funnel.
LolaVie used Roku Ads Manager to test and optimize creatives — reaching millions of potential customers at all stages of their purchase journeys. Roku Ads Manager helped the brand convey LolaVie’s playful voice while helping drive omnichannel sales across both ecommerce and retail touchpoints.
The campaign included an Action Ad overlay that let viewers shop directly from their TVs by clicking OK on their Roku remote. This guided them to the website to buy LolaVie products.
Discover how Roku Ads Manager helped LolaVie drive big sales and customer growth with self-serve TV ads.
The DTC beauty category is crowded. To break through, Jennifer Aniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.
Offboarding Is a Security Process, Not Just an HR Task
When someone leaves an organization, disabling their primary account is only the beginning. Access may remain across SaaS platforms, cloud environments, repositories, VPNs, and internal tools.
Shadow Accounts Are Easy to Forget
Employees often create accounts using corporate email addresses without centralized IT provisioning. These accounts can survive long after the employee has left.
API Keys Don’t Resign With Employees
Former team members may have created personal access tokens, SSH keys, service credentials, or automation workflows that remain active indefinitely.
No follow-up questions required
Every sales leader knows the feeling. You walk into a pipeline review with a number you believe in, and twenty minutes later, you're defending every line item to a CEO who just wants to know what's actually going to close.
HubSpot Sales Hub ends that conversation. Every deal, every rep's activity, and every buyer signal are all in one place and updated automatically. So your forecast is built on what's actually happening. And when you present that number, you can stand behind it.
When teams share passwords or administrator accounts, removing one person's access becomes nearly impossible without rotating credentials for everyone.
Contractors and Vendors Need Offboarding Too
Temporary access has a habit of becoming permanent. External partners should have clear access expiration dates and defined owners responsible for reviewing their permissions.
Make Access Expire by Design
Connect HR and identity workflows, automate account deactivation, revoke active sessions, rotate exposed credentials, review application ownership, and audit access after every departure. The safest former employee account is one that no longer exists.
Stop Paying for 6 Tools. One AI Does It All.
Most e-commerce sellers juggle 6–8 tools and pay hundreds monthly to keep operations running. StoreClaw replaces the stack with one autonomous AI engine that monitors competitors, optimizes listings, automates marketing, and tracks profit 24/7. Connect your store and let AI handle the work — no prompts, no complex setup, no credit card required.