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“Impersonation at Scale: Deepfakes, Spoofing & Synthetic Fraud”

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Deepfake Audio and Video Target Executives

Attackers use cloned voices to impersonate CEOs in urgent calls, demanding wire transfers or access. Visual deepfakes now support real-time Zoom deception. Social engineering just got an upgrade.

Email Spoofing Still Works — Even in 2026

Despite SPF, DKIM, and DMARC, attackers still spoof trusted domains. Weak enforcement, lazy configs, and user trust make old tactics newly dangerous.

Synthetic Identities Fool KYC and Onboarding

AI-generated faces, documents, and credit histories enable fake employees, customers, and vendors. Fraudsters pass verification — and get inside your systems.

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Impersonation Isn’t Always High-Tech

Attackers impersonate IT, HR, or finance in Slack, Teams, or email. Tone, logo, and urgency do the job. Deepfakes grab headlines — but social cues still break defenses.

Tools Make Impersonation Easier Than Ever

No-code platforms now offer voice changers, AI writers, and face-swapping with a few clicks. Attackers don’t need a lab — just a browser and a budget.

Trust Must Be Earned, Not Assumed

Verification needs friction. Callbacks, face-to-face checks, or out-of-band validation are critical. “Looks real” is no longer enough.

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